How the French and Indian War affected the outcome of the 7 years war Research Paper

How the French and Indian War affected the outcome of the 7 years war - Research Paper Example Overview Even though the root of the conflict in Europe was the competition between Austria and Prussia for possession of Silesia, the prevailing subject of the clash between France and Britain was power over trade and commerce with the colonies in North America, Africa, and India.1 The specific target of both these nations was the very lucrative Atlantic trade system. This trade system transported slaves from Africa to the New World to work in the cultivation of specific agricultural goods, such as lumber, cotton, rice, and sugar.2 The raw materials were afterward transported to Europe for manufacturing and consumption. Processed goods that were not bought in Europe were returned to the American colonies and Africa for another trade or use.3 Although France controlled the production of sugar in the Caribbean, Britain supervised the goods produced in the North American colonies. The same competition between the two nations was present in India for cotton, spices, and tea. This econom ic competition between Britain and France in North America motivated the Seven Years’ War.4 By 1753, French colonists had started inhabiting the Ohio River Valley. The French had strong, positive ties with the Native Americans and aimed to enhance trading relations with them. The British settlers, who refused to be restricted to the Atlantic coastal areas, saw this French attempt as a danger to westward expansion and responded with aggression.5 Virginia’s governor deployed a group of mercenaries headed by George Washington to support the British cause in the Ohio River Valley and to contest the attempts of France toward expansion. Constructing a small fortification nearby modern-day Pittsburgh, the militia of Washington failed in their attempt to assault the French at Fort Duquesne.6 The British forces were resisted and pushed to retreat to their fort, where the French attacked them. After incurring heavy casualties, Washington was compelled to lay down arms. This figh t is regarded to be the first of the French-Indian part of the Seven Years’ War.7 With the collaboration between France and the natives in North America, the battle emerged quickly in Europe. In early 1756, through the Convention of Westminster, Britain took Prussia as its ally. The French directly allied with Austria. The coalitions of the War of Austrian Succession were upturned, with Prussia and Britain going against Austria and France.8 Sweden and Russia eventually entered the Franco-Austrian coalition. The influence of the French-Indian War on the outcome of the Seven Years’ War was worldwide. The impact of the war was also enduring, with its consequences still felt and seen in the 21st century.9 The French and Indian War Implication for the Seven Years’ War Because of the war, both Britain and France incurred heavy financial loses at the end of the Seven Years’ War, with serious long-term consequences. The war further raised the national debt of Bri tain. The Crown, trying to find ways to settle the debt, obliged its colonies to pay additional taxes.10 The colonies responded to these measures with more intense resistance, until forces were deployed to make sure that the Crown’s agents could safely carry out their obligations. These steps finally resulted in the American Revolutionary War. Likewise, the financial problem and military

UNICEF and the Safeguard of Children Rights Essay Example for Free

UNICEF and the Safeguard of Children Rights Essay UNICEF’s mission is to advocate for the protection of children’s rights, to help meet their basic needs and to expand their opportunities to reach their full potential. UNICEF is guided in doing this by the provisions and principles of the Convention on the Rights of the Child (UNICEF, 2008). Built on varied legal systems and cultural traditions, the Convention is a universally agreed set of non-negotiable standards and obligations (UNICEF, 2006). The Convention on the Rights of the Child is the first legally binding international instrument to incorporate the full range of human rights civil, cultural, economic, political and social rights (Freeman, 1996). In 1989, world leaders decided that children needed a special convention just for them because people under eighteen years old often need special care and protection that adults do not (Alston, 1992). The leaders also wanted to make sure that the world recognized that children have human rights too. The Convention sets out these rights in 54 articles and two Optional Protocols. It spells out the basic human rights that children everywhere have: the right to survival; to develop to the fullest; to protection from harmful influences, abuse and exploitation; and to participate fully in family, cultural and social life (UNICEF, 2006). The four core principles of the Convention are non-discrimination; devotion to the best interests of the child; the right to life, survival and development; and respect for the views of the child (Jasper, 1994). Every right spelled out in the Convention is inherent to the human dignity and harmonious development of every child. The Convention protects childrens rights by setting standards in health care; education; and legal, civil and social services (Jasper, 1994). By agreeing to undertake the obligations of the Convention, national governments committed themselves to protecting and ensuring childrens rights and they have agreed to hold themselves accountable for this commitment before the international community. States parties to the Convention are obliged to develop and undertake all actions and policies in the light of the best interests of the child (Stein, 1998). Most of the governments have incorporated this issue in their development plan courtesy of UNICEF. UNICEFs work for the overall protection of childhood is guided by the principles and standards established by the Convention on the Rights of the Child (Walker, 1999). In advocating to protect childrens rights, to help meet their basic needs and to expand their opportunities to reach their full potential, UNICEF helps to change the legal and policy framework of States parties and to improve understanding of the Convention itself at all levels of society (Walker, 1999). Among other activities, UNICEF works in nearly 160 countries to support ratification and implementation of the Convention and the Optional Protocols on the involvement of children in armed conflict and on the sale of children, child prostitution and child pornography (UNICEF, 2008). UNICEF draws attention to the duties of governments, families, communities and individuals to respect those rights and supports them in doing so. During armed conflict, children are targeted for the worst possible violence and abuse, including abduction, rape and recruitment as child soldiers, and may be forced or coerced to take part in atrocities (Peters, 1997). Because children are among the most affected by conflict they become victims and witnesses of these offences (Brandes, 1999). The lack of accountability for conflict-related crimes against children can leave child victims vulnerable to further violation and abuse. Accountability in post-conflict situations can fulfill a number of important functions (Peters, 1997). It contributes to the process of healing and helps children understand that they are not to blame for what has happened. By investigating and documenting violations committed, accountability processes raise public awareness of the impacts of conflict on children (Dobrish, 1999). Accountability can also help to break the cycle of violence, restore confidence in democracy and the rule of law, and strengthen the legitimacy and authority of the new government (Fox, 1997). In recent years, truth, justice and reconciliation processes have begun to focus specifically on crimes committed against children and have involved children proactively, including through testimony that bears witness to their experiences(Dobrish, 1999). The recent involvement of children and adolescents in providing testimony to international and national courts and truth commissions has demonstrated their unique role as participants and as members of their communities (UNICEF, 2008). But if children are to engage in transitional justice processes their rights must be respected. The review and analysis of emerging good practices on the involvement of children and adolescents in truth, justice and reconciliation processes has brought to light a number of dilemmas. For example, it is recognized that children and adolescents who have been recruited to take part in hostilities are primarily victims of armed conflict. At the same time, many argue that some form of accountability for crimes committed by children is in their best interests and could contribute to processes of reconciliation and reintegration (Teitelbaum, 1999). Mechanisms of accountability for serious violations committed during armed conflict include a wide range of options, such as judicial prosecutions, truth commissions, restorative justice processes and traditional practices (Kurmay, 1996). When children engage in truth, justice and reconciliation processes, new possibilities and new challenges are encountered. In a number of instances, child-friendly procedures have been introduced to safeguard the rights of children who become involved and to support their protection throughout the process (Teitelbaum, 1999). This can help build children’s confidence and restore their sense of justice in the social and political order, while also establishing a mechanism of accountability for crimes committed against them. However, many questions remain as to how best to protect the rights of children involved as victims and witnesses in these contexts. Ideally children’s participation should strengthen and enhance their protection, and protection measures should enable participation (Kurmay, 1996). In the long term, if children are excluded from transitional processes, they may become frustrated and vulnerable to a continuing cycle of violence, impacting future generations. Failure to address their concerns also wastes the capacity and potential of children and adolescents to serve as catalysts for reconciliation and peace-building within their own communities (Dwyer, 1999). The importance of furthering efforts to support children’s involvement in transitional justice processes was identified during an expert discussion on Transitional Justice and Children convened by the UNICEF Innocenti Research Centre (IRC) in November 2005. It was proposed that research on children and truth commissions be undertaken, identifying good practices and lessons learned, and recommending strategies to improve and facilitate children’s participation in future truth commissions(UNICEF, 2006). Documentation on the role of children in truth commissions was initiated by UNICEF IRC and the International Center for Transitional Justice (ICTJ) (UNICEF, 2006). In the course of research underway on children and truth commissions, a number of issues have emerged requiring further research and analysis in order to better understand the potential and the limits of children’s participation in transitional justice processes (ACF, 2007). As a result it was decided to initiate an Expert Paper Series on Children and Transitional Justice, addressing a broad range of issues, including judicial accountability, truth-seeking, local, traditional and restorative justice processes, and institutional reform. The Series has helped to build a network for sharing information and expertise, generating discussion and debate among key stakeholders (UNICEF, 2006). These include child protection advocates, government agents, legal experts and academics. The objective of the expert paper series is to improve accountability for crimes against children and to protect the rights of children involved in transitional justice processes (ACF, 2007). Specific papers will document and analyze emerging good practices and lessons learned; evaluate the potential role of children; and anticipate and promote strategies for involving children in future transitional processes(ACF, 2007). It is anticipated that studies undertaken in this series will help to guide the involvement of children in truth, justice and reconciliation processes in post-conflict transition. UNICEF works closely with other human rights bodies such as Human Security Network (HSN). This is an organization which has a long-standing commitment to human rights and to the protection of the most vulnerable both in peace and in times of conflict (Marta, 2007). The Human Security Network plays a decisive role in advancing the implementation of the Convention and of its two Optional Protocols, and in reaffirming, in each and every decision the general principles of non discrimination, best interests of the child, survival and development and participation of the child (UNICEF, 2008). The year 2007 was a landmark year for the protection of children’s rights. Indeed, 2007 marked the 18th anniversary of the adoption of the Convention on the Rights of the Child (Marta, 2007). As the Convention entered a new stage of adulthood there was an opportunity to celebrate the many important achievements and to critically reflect on the best ways of addressing the challenges ahead. The year was also marked by the General Assembly mid decade review of the follow-up to the Special Session on Children. This process was an important opportunity to reaffirm our shared commitment to children, to advance the Millennium Agenda and further consolidate a world fit for children (Marta, 2007). By 2007, there is a full prohibition of all forms of violence against children in 19 countries (UNICEF, 2008). Legislation was adopted in The Netherlands where law enactment is being supported by a communication plan designed to inform parents and the general public about the legal ban in the lead up to its entry into force. New Zealand has banned the use of reasonable force for parents in the disciplining of their children (ACF, 2008). In a number of other nations draft legislation has been prepared and in others public commitments have been undertaken to ban all forms of violence (ACF, 2008). Once the changes become effective within each of these States, one fifth of the UN Member States would have extended legal protection to prevent violence against children (UNICEF, 2008). UNICEF have recently developed and launched a Handbook on what parliamentarians can do to protect children from violence (UNICEF, 2008). With the participation of parliamentarians and international organizations from more than 100 countries, the launch was an opportunity to anticipate actions parliaments can take to ensure children’s freedom from violence, including through their legislative power, and to encourage and oversee government action and to promote the allocation of resources for relevant programmes and interventions(UNICEF, 2008). The Handbook will be translated in national languages and used as an important tool to support follow-up to the UN Study on Violence (Marta, 2007). The Human Security Network have partnered to promote its wide dissemination and use. Naturally, legislation is only meaningful when it is effectively applied. To make law enforcement a reality it is important to engage children in the process of implementation (Masson, 1999). It is for this reason that UNICEF has joined efforts with a number of partners to produce the child friendly version of the UN Guidelines on justice in matters involving child victims and witnesses of crime. The child friendly version was launched at the recent Crime Prevention Commission, in Vienna (UNICEF, 2008). The previous months show the instrumental role played by Professor Pinheiro as a global advocate and a catalyst for social change. But the task is just beginning and only by moving the implementation forward can we build a world free from violence for every child, wherever he or she may live (Marta, 2007). France hosted a major conference in 2006 where a wide range partners endorsed the Paris Principles to stop the recruitment and use of children in adult wars. The document represents the state of the art knowledge in the prevention, protection and reintegration of children recruited by armed forces and groups. And it has a unique potential to ensure the realization of children’s rights more broadly (UNICEF, 2008). These milestones are mutually complementary and provide a strategic vision for the future. More importantly, they give us a golden occasion to make a real difference in the lives of children (UNICEF, 2008). At the heart of this process are two closely related dimensions; child participation and the prevention of violence and conflict. Together, they both support the protection of children’s rights. A recent study of the Innocenti Research Centre a partner of UNICEF on â€Å"Birth Registration and Armed Conflict† revealed a few truths. Birth Registration is a permanent and official record of a child’s existence (Marta, 2007). It is a fundamental human right and has strong implications for the enjoyment of other human rights it thus stand as a vivid illustration of the indivisibility of children’s rights and a call to always keep a child centered approach. In times of war, birth registration gains a special relevance for child protection, for the prevention of child recruitment, abduction and exploitation, as well as for access to humanitarian assistance (ABA, 2007). Over 25 truth commissions have been convened in various countries over the last decades and several have addressed the experiences of children (ABA, 2007). But the Truth Reconciliation Commission (TRC) for Sierra Leone was the first truth commission to specifically focus on children as victims and witnesses, and to profile children’s role as actors in the reconciliation process. It is also the first case where a children’s version of the Commission’s report was prepared (ACF, 2008 ). The children’s version of the Sierra Leone Truth and Reconciliation Commission Report is one example of how children can contribute to community efforts towards reconciliation and transition, while helping to break the cycle of violence and re-establish confidence in the rule of law. UNICEF has had its fair share of challenges in protecting the rights of children. Civil wars especially in Africa have always targeted the children as recruits and this has always been a hurdle for the organization to overcome. Advocacy for children rights in a civic war infested area has not always been easy for them since the lives of the employees are also threatened. Lack of political will in various countries to support the UNICEF’s initiatives has been another monster in children rights protection. Some government agents like the police may be uncooperative in issues of child trafficking, pornography and other related cases hence the risk of failing to catch non-convicted abusers. Other barriers that have been along UNICEF’s path to success are undeveloped, unimplemented and conflicting policies on children rights and responsibilities in many countries. Lack of adequate funds to support their initiatives especially in less developed countries. Traditional practices and taboos among communities are also a major impediment since some encourage abusive practices against children such as communities’ warriors, early marriages, and local slave trade among others. Children are members of their communities and by taking part in community action they increase awareness and confidence and build their capacity for citizenship (Teitelbaum, 1999). Through their involvement in community reconciliation efforts, children can become advocates and catalysts within their families and communities, energizing reconciliation and nation building efforts (Jackson, 1999). It is by addressing the root causes of conflict and providing realistic opportunities for young people that we can begin to break the inter-generational violence that has resulted in protracted conflicts in many countries today. Finally, as we move forward and support actions to prevent all forms of violence in peace and in war through UNICEF, we must not forget that at the centre of all our efforts are individual children whose lives hang in the balance of our actions. We cannot wait another minute. When Graca Machel prepared her report in 1995, she was asked by a child, â€Å"How long will it take before things get better? A month, a year? † Today that child is an adult and another generation of children is asking the same question (UNICEF, 2008). How long will it take? The life of a child leaves no second chance. That is the urgency that must drive us in our efforts to make a real difference, a lasting difference. References: Alston, Philip, et al. , Children, rights, and the law. Oxford England: Clarendon Press; New York: Oxford University Press, 1992. Alston, Philip. The best interests of the child: reconciling culture and human rights. Oxford: Clarendon Press; New York: Oxford University Press, 1994. Angel, William D. The international law of youth rights : source documents and commentary. Dordrecht ; Boston : M. Nijhoff, 1995. Carey, Jacqueline M. Section of Family Law Home Page. American Bar Association Family Law Section. URL: http://www. abanet. org/family/ Cohen, Cynthia Price. Childrens rights in America : U. N. Convention on the rights of the child compared with United States law. [Chicago, Ill. ] : American Bar Association Center on Children and the Law, [in cooperation with] Defense for Children International-USA, c1990. Freeman, Michael. Childrens rights : a comparative perspective. Aldershot, Hants, England ; Brookfield, Vt. : Dartmouth Pub. Co. , c1996. Jasper, Margaret C. Juvenile justice and childrens law. Dobbs Ferry, NY : Oceana Publications, 1994. Masson, J. M. (Judith M. ) Out of hearing : representing children in care proceedings. Chichester ; New York : Wiley, c1999. Mezey, Susan Gluck. Children in court : public policymaking and federal court decisions. Albany : State University of New York Press, c1996.

Pathophysiology of Meningitis and Encephalitis Essay -- Biology Medica

Pathophysiology of Meningitis and Encephalitis Meningitis and encephalitis are two similar infections of the central nervous system that often lead to fatality of the host organism. Both diseases occur when pathogens enter the blood stream and gain access into the central nervous system. Stimulating inflammation within the cranial cavity, the pathogens continue to multiply and take harmful effects on the host. Inflammation, the body’s response to infection, ultimately causes all of the symptoms and complications of meningitis and encephalitis. The pathophysiology of meningitis and encephalitis aids in the explanation and understanding of the symptoms, effects, and underlying agendas of the two infections. Meningitis is the inflammation of the meninges, membranes that encase the brain and spinal cord. Although meningitis can result from protozoal or fungal infections, bacteria and viruses typically cause the often fatal disease. Known for its sudden onset of flu-like symptoms, the infection rapidly progresses into an agonizing cascade of high fever, chills, nausea, vomiting, light sensitivity, purpura (dark discolorations of the skin caused by bleeding beneath the skin), and possibly seizures. In severe cases of meningitis, limbs or extremities must be amputated due to the appearance of purpura. Viral meningitis, the most common form of the disease, often resolves itself without treatment within a few days. However, bacterial meningitis, somewhat rare in the United States but rampant in West Africa, requires immediate attention in order to prevent fatality. The bacteria that cause meningitis include Streptococcus pneumoniae, Neisseria meningitidis, Streptococcus agalactiae, and Listeria monocytogenes. The severity of the body’... ...ia Britannica Online. 20 July 2006 . â€Å"Meningitis.† Wikipedia The Free Encyclopedia. 20 July 2006. MediaWiki. 21 July 2006 . Patel, Mahesh R. â€Å"Herpes Encephalitis.† E Medicine. 2006. Health on the Net Foundation. 24 July 2006 . Phillips, Elizabeth J. and Andrew E. Simor. â€Å"Bacterial Meningitis in Children and Adults.† Postgraduate Medicine Online. 1998. 23 July 2006 . â€Å"Photobia.† Wikipedia The Free Encyclopedia. 20 July 2006. MediaWiki. 21 July 2006 . Sande, Merle A., Arnold L. Smith, and Richard K. Root. Bacterial Meningitis. New York: Churchill Livingstone, 1985. 6 â€Å"Viral Encephalitis.† Better Health Channel. 2005. State Government Victoria. 23 July 2006 . 7

Buffalo 66 :: essays papers

Buffalo 66 Buffalo ‘66, a movie directed and written by Vincent Gallo starts with a baby picture of Billie Brown (played by Vincent Gallo himself), and then goes into shots of Billie getting out of prison. Billie the fresh free man is looking for a bathroom but has no luck in finding one. The shots used in the scenes where he’s on the search for a bathroom are some handy shots (a bit shaky), they cut in the middle and they are also shot from above this is, in my opinion to emphasize on the situation Billie is in. He really needs to go to the bathroom but has no fortune, until he enters a dance studio. There he meets Layla (played by Christina Ricci) a young blond girl that simply wanted some dance lessons. Billie asked her for a quarter to call his mother, and then suddenly decided to kidnap her. The reason for that was that he didn’t want to disappoint his parents, his parents thought he was successful and married. After all this Billie didn’t find a bathroom yet until they drove off to his house. In the scene where he finally pees, there is a close up shot of Billie’s face, to show the audience his reaction. He enters the car, and he is more calm he apologizes to Layla for being so aggressive, while he’s apologizing to her there is a close up shot of her and his voice in the background, this emphasizes on Layla’s reaction. During the drive back to Billie’s home there’s alot of shots of the neighborhood, in my opinion this is to enlighten the audience on the type of surrounding Billie grew up in, this helps in understanding his character. Billy and Layla finally arrive to his house, in front of the house there’s a huge sign: â€Å"Go Buffalo† this is a clue on the environment Billie lived in at home. It is obvious his parents are huge football fans by the decoration of the house. Layla get in the character of being Billy’s wife, she makes up a story that Billy works for the CIA and that she really adores him. The next scene shows us three of the characters sitting around a table, and every minute it keeps switching. It seems like the camera is going through a point of view of one of the characters, and it keeps changing each time someone else speaks.

Limitations of Marketing Research Essay

Explain the limitations of marketing research used to contribute to the development of Nivea. No matter how small or large a market research project may be, any type of research performed poorly will not give relevant results. In fact, all research, no matter how well controlled, carries the potential to be wrong. There are many reasons why research may not give good results but a common problem is deciding whether the research is really measuring what it claims to be measuring. There are 3 types of limitations of market research. These are Cost effectiveness, reliability and validity of data collected. Reliability is chiefly concerned with making sure the method of data gathering leads to consistent results. For example; Nivea need to make sure that in their market research that they were asking the same questions asked of each person, was the sample big enough and reflective of the people who will use/buy the product would the same results be obtained from a different set of people. Reliability estimates the degree to which a product is measures in contrast to validity which involves the degree of accuracy. In research, Nivea will want to use measurement tools that are both reliable and valid. They will want to create questions that offer consistent responses when asked multiple times as this shows reliability. Validity asks whether the research measured what it intended to. Validity implies reliability: a valid measure must be reliable. But reliability does not necessarily imply validity: a reliable measure need not be valid. Validity is usually considered more important than reliability, because if an instrument does not accurately measure what it is supposed to, there is no reason to use it even if it measures reliably. Nivea needs to consider when carrying out their market research for a product is does the product measure what it claims to measure and is it accurate, this reduces the chances of the business making the wrong decision. If they so happen to make the wrong decision this will affect one of its marketing objectives which is to retain customers and gain new ones, if the validity of their data is not correct then they will not reach this marketing objectives as customers opinions of the company will differ. Costs are also an important consideration in market research, Nivea need to consider whether or not the product they’re promoting is cost effective. Their market research has to weigh up the cost of undertaking the research against the potential benefits that may result. You could spend a lot of time and effort in trying to solve a problem through market research, only to find that the solution may not be worth implementing. Also, marketing is one of the few areas of a budget that can be reigned in without hurting Nivea too much as they are a very successful business however, one of their marketing plans is to continue producing successful skin products and boost sales yearly. To do this they have a few cost-effective ways that a company can market its products. Search Engine Optimization- Nivea’s customers are no longer waiting for direct mail pieces to arrive before ordering–they are finding products when they want them through Internet searches. In fact, almost 90% of new visitors to a web site originate from major search engines. And clearly, a top ranking on Google can translate into hundreds or thousands of visitors– and orders–a month. As web pages proliferate, increasingly more aggressive search engine optimization strategies are needed to remain visible to Nivea’s customers. Permission-based Email Marketing. Permission is the difference between legitimate email marketing and spam, turning email marketing into a highly cost effective marketing strategy. The idea is simple and time tested: Nivea deliver highly relevant, timely, and personalized email messages to their customers and prospects at a fraction of the cost of direct mail to avoid any cost limitations. 3. Public Relations- News releases, white papers, case studies, awards, and sponsorships of educational events are just a few of the relatively inexpensive ways Nivea keep their brand name in front of other competitors. Although these methods have succeeded so far for them in the near future they will have to alter their methods as well as their approach to the types of market research they decide to carry out, otherwise poor market research will increase the chances of Nivea making a wrong decision. D2) Make and justify three recommendations for improving the validity (the extent to which a test measures what it claims to measure) of the marketing research used to contribute to the development of your chosen organisation’s marketing plans. In this assignment I will be explaining how Nivea uses marketing research for its marketing planning by applying a Marketing Planning Process Model, a SWOT analysis on Nivea – giving at least 3 factors for each box) and their SMART objectives (stating what their business objectives are/might be) Marketing planning is concerned with establishing objectives and goals, allocating resources to meet these and setting out a clear plan of action. It also involves setting out ways of evaluating performance against marketing targets. Typically, the marketing planning process involves: a PESTLE audit, a SWOT analysis, setting SMART objectives, determining strategy and tactics, implementing strategy and tactics and evaluating effectiveness of marketing activity. A Marketing planning process model involves a PESTLE and SWOT As part of the marketing planning process, Nivea has to analyse its external environment. One useful way of analysing the external environment is by grouping external forces into six areas using a PESTLE analysis. PESTLE stands for political, economic, social, technological, legal and environmental influences. Political factors that affect a business are usually beyond the control of the organisation. However, the business needs to anticipate changes and identify the action it needs to take to either make the most of an opportunity or mitigate a threat. For example, a political factor that Nivea need to consider is that during a recession, any banks or financial services providers would have to consider the likely government scrutiny of any of their business decisions. Economic factors can affect the performance of a business. These relate to he national – or international economy. A economic factor that can affect Nivea are the periods of prosperity that they go through. This can happen in three ways for example’ when high employment and income drives demand within the organisation. It can also happen in the form of recession when demand falls, leading to lower income and employment within their organisation. Furthermore, in the form of recovery, when demand, income and employment gradually rise within the business. Social factors relate to the values and beliefs of society. This includes the population’s demographics (for example, size, gender, ethnicity, income, education, occupation). These social factors provide useful information for Nivea as it allows them to target their services at broad segments of the population, such as newspapers and magazines. Technological developments can affect businesses in a range of ways. For example, the development of e-commerce benefited business such Amazon. co. uk. Due to the rise in e-commerce Nivea had to produce a e-commerce website which eventually took business away from traditional shops.. Legal developments affect businesses in a range of ways. For example, if there was a change to the Data Protection Act it would affect Nivea and all other businesses that hold customer data. For example If a change in the act occurred then Nivea may not be able to expressly agree to the use of personal data for advertising or marketing purposes any more. Environmental factors can relate to the social, political and legal aspects affecting a business. For example, if Nivea decide to package their cream products in recyclable packaging. This may prove to be popular with consumers if there is a growing level of concern over waste. Similarly, the government may put pressure on businesses to increase the amount of recycling. SWOT analysis A useful approach to examining the relationship between a business and its marketing environment is by conducting a SWOT analysis. SWOT stands for: †¢ Strengths †¢ Weaknesses †¢ Opportunities and Threats. Strengths and weaknesses are internal to the business and can include issues such as the buildings, quality of the staff, IT systems and so on. The external element looks at the opportunities and threats present in the environment in which the organisation operates. Carrying out a SWOT analysis requires research into an organisation’s current and future position. The idea is to match an organisation’s strengths and weaknesses with the external forces (opportunities and threats). SWOT analysis draws together all the evidence from the various analytical techniques used. It is a way of producing a summary, which then provides the basis for developing marketing objectives or aims and ultimately strategies or plans. Strengths refer to the internal features of Nivea, which provide a competitive advantage. An example could be a highly efficient IT system which they use to design their products. The company also has a sound financial base, so it had the resources to put together a strong marketing campaign. Also, Nivea has staff with relevant skills – researchers with the scientific skills to develop products that men want and marketing staff with the skills to help promote these products effectively. Weaknesses are internal aspects of the organisation, which may not stand comparison with competition or are not performing effectively. An example might be major concerns and questions that Nivea have when launching a product For example; Was the product range still relevant for the target audience? Did it have the right sales and distribution outlets? Was its market research up-to-date? Opportunities focus on events and developments external to an organisation. This might include new territories for a product or service. Opportunities that Nivea will want to undertake is to open a new segment of a market. Also, NIVEA FOR MEN had seen an increase in the sales of male skincare products and it wants a greater share of this market, Nivea might might consider this. Furthermore, the company wants to take advantage of changing social attitudes such as men becoming more open, or certainly less resistant, to facial skincare products. Threats are developments external to the organisations, which could damage overall performance. These threats can originate from governmental policy, such as an increase in corporation tax or new laws. Threats to Nivea are consumers who are becoming more knowledgeable and price conscious. They often expect sales promotions such as discounts and offers. Also, the risk of competitors entering the market.

Constantine I (306 - 337 A.D.)

Constantine I (306 - 337 A.D.) The Emperor Constantine I was effectively the sole ruler of the Roman world between 324 and 337 A.D.; his reign was perhaps one of the most crucial of all the emperors in determining the future course of western civilization. By beginning the process of making Christianity the religious foundation of his realm, he set the religious course for the future of Europe, which remains in place to this very day. Because he replaced Rome with Constantinople as the center of imperial power, he made it clear that the city of Rome was no longer the center of power and he set the stage for the Middle Ages. His philosophical view of monarchy, largely spelled out in some of the works of Eusebius of Caesarea, became the foundation for the concept of the divine right of kings, which prevailed in Europe.Flavius Valerius Constantinus, the son of Constantius Chlorus and Helena, seems to have been born in Naissus in Serbia on 27 February ca.English: Side view of Ponte Milvio, Rome.272 or 273 A.D. When hi s father had become Caesar in 293 A.D., Constantius had sent his son to the Emperor Galerius as hostage for his own good behavior; Constantine, however, returned to his dying father's side in Britain on 25 July 306. Soon after his father's death, Constantine was raised to the purple by the army. The period between 306 and 324, when Constantine became sole imperator, was a period of unremitting civil war. Two sets of campaigns not only guaranteed Constantine a spot in Roman history, but also made him sole ruler of the Roman Empire. On 28 October 312 he defeated Maxentius, his opponent, at the Battle of the Milvian Bridge; in 314, 316, and 324, he repeatedly defeated his last remaining rival Licinius. Once he had overcome him, he was the undisputed...

LSD and its Effects essays

LSD and its Effects essays LSD is a hallucinogen. In fact, it is the most potent hallucinogen known to man. LSD is 100 times more potent than psilocybin or psylicin and is 4000 times more potent than mescaline. It was synthesized in 1938 by a chemist who worked in Switzerland. There were no benefits for this drug that were found, so its study was discontinued. Interest in the drug rose when it was thought that it might be a possible treatment for schizophrenia. In the 1960s-1970s hippies started to use the drug. It was their psychedelic drug of choice. Hippies could believe that they were flying without leaving the ground. This drug was used a lot until a lot of publicity about "bad trips" came out. A bad trip is a trauma associated with a LSD high. LSD has remained popular with high school students, college students and young adults. LSD is also important to the fans of rock bands, like the Grateful Dead. LSD comes in the form of tablets, small paper squares, powder, crystal, liquid and capsule. More than 200 types of LSD tablets have been found since 1975. There are more than 80 street names for LSD like acid, blotter, cid, doses and trips. It is a cheap drug (about $2-$5 a dosage). It is popular mainly because it is cheap, easy to get and "expands" the mind. LSD is a very unpredictable drug. LSD gives the user rapid mood swings. The user gets a feeling that they are in another world. They get a feeling of euphoria. The effects last for up to 12 hours. LSD increases body temperature, increases heart rate and dilates the pupils. the entire brain is functioning or "moving" at a faster rate than normal- it is processing information very fast. yet the outside information is not coming in any faster than usual, because the optical receptors are not set up to do so. this information is generally sent in pulses, short electrochemical packets or frames of info. the eyes and the optic nerves ...